Who we are

Our founder is a proud lifelong New Yorker and seasoned trader with a deep passion for markets, history, and teaching—and it runs in the family. With a generation of finance professionals behind her, she built this platform to bring that experience to life in a fresh, engaging way. Whether you're here to learn, get inspired, or just feed your curiosity, we’re all about making finance and history exciting, accessible, and real.

All guides have backgrounds in other areas of finance, and we strive to curate all group tours to the guests. Let us know exactly what you’d like - or what specific topic you’re currently teaching - and we’ll weave it into the tour.

Founder, trader, guide.  This is Dana.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!